Starting a Business is not easy
The journey of an entrepreneur is riddled with challenges and stumbling blocks. There are deep-pocketed Goliaths to stand up to, teeming competition to stand out from, and an increasingly demanding group of consumers to please. And for every problem, there’s an ocean of solutions to choose from. Without the right guidance, it is easy to lose focus from what you set out to do. You need someone you can trust, to empower and guide you every step of the way.
CHOOSE LENOVO WITH CONFIDENCE
SEVEN STAGES OF A STARTUP
Starting a business is never easy, and yet there is no shortage of people willing to go all the way in order to see their entrepreneurial dreams succeed.According to the Global Entrepreneurship Monitor (GEM), 27 million working-age Americans are starting or running new business. And survival in this swarming sea of startups is now determined by the clever application of technology as an industry-disruptor.
To ensure sustained growth of your business, it is imperative you consider technology, not just as an enabler, but the bedrock on which your business is built. There are three aspects that you need to be mindful of while developing the technology strategy for your business:
- Your must-have technology
- Specialized technology for your profession or industry
- Support and assistance to fuel success
New and emerging businesses need rock-solid IT infrastructure as the foundation of their survival and growth. The requirements for IT may vary, depending on the nature of the business as well as the stage of development your business is in. But there are certain must-haves which no business can operate without.
Whether you are operating from a friend’s garage or a downtown business center, there are some IT requirements that are integral to the successful running of your business.
With almost 80% of customers searching for products and services online before making a purchase, it’s imperative for any business to have a website. Apart from lending credibility to your business and providing information about your product or services to your customers, a website can be the springboard for all your marketing efforts. Plus, LinkedIn and Facebook pages are essential to be found on social media.
Dedicated Phone Lines
Customers, suppliers and anyone interested in your products and services should be able to reach you, effectively and reliably. A business phone solution can offer interactive voice response (IVR) options to direct incoming calls to the right person on your team.
High-speed internet access is the cornerstone of any business. It enables you to store data in the cloud, make calls using VoIP, and use a CRM application, among other things. A reliable high-speed internet connection is not only vital for operational efficiency but can have an impact on everything from profitability to customer satisfaction.
Local Area Network
Local Area Network or LAN facilitates sharing and exchange of information within a closed group of computers. It enables businesses to share files, communicate and collaborate in real time, securely store data and perform other critical operations. While networking complexity may vary from business to business, a robust LAN is a must-have for any organization.
TIP: Given that Startups are a use only once significant part of the growing economy, every country is now offering workspaces/co-work spaces or business centers,replete with amenities, on a rental basis.
Efficiency is not just an expectation but a demand in today’s perpetually short-staffed Startups. Technology can play a key role in boosting the productivity of employees who constantly juggle multiple responsibilities.
Businesses have unique requirements; tasks, like analyzing vast amounts of data or rendering HD graphics, require computers with more memory space and higher processing capacity. Also, there is no one-size-fits-all. The needs of your mobile workforce are distinct from those managing data-intensive operations for your business. Therefore, the choice of devices should be made keeping its intended use in mind.
Professional Email & Office Tools
Professional email services are a basic requirement too. You can use the support of your web host to set up e-mail accounts for your business. Also, regardless of the nature or size of your business, office productivity tools like a word processing application, spreadsheets, and a presentation application are absolutely vital for the efficient running of any organization.
Secure Data Storage
When transitioning from a consumer to a business owner, security takes added importance. To ensure your data is well-protected, your local network should be secured with a firewall, and each computer should have inbuilt security features and anti-virus software. Also, all your data should be securely backed up with a viable recovery plan in place to cushion the blow of any unexpected IT disaster.
TIP: Ask your technology partner for a packaged solution – like including online backup systems or professional office applications licenses during your initial purchase itself.
Perhaps the hardest stage of a Startup’s journey is acquiring and retaining a strong customer base. Here too, it’s survival of the technologically fittest.
For businesses operating in an increasingly mobile world, an effective mobility solution, that covers the tools and policy, can be the difference between success and stagnancy. This mobile workforce needs access to business resources, regardless of time, place or device, to achieve optimal productivity.
Customer Relationship Management (CRM) software helps you manage the most valuable asset of your business – customers. It tracks, consolidates and analyzes customer interactions through a unified database, thus enhancing the quality and efficacy of customer engagement. Improvements in customer satisfaction, customer retention, and sales growth are just some of the benefits of using CRM software.
The digital economy is predominantly driven by data. Data analytics tools help your business survive and thrive, by tracking business data from different operations and extracting trends, patterns, and insights that can be used to guide business decision making. As a Startup, reliance on guesswork and erroneous assumptions can not only be detrimental to growth, but possibly terminal.
TIP: Don’t settle for free solutions available online; rather invest in the right technologies, through the support and advice of a trusted technology partner. This will ensure that your business critical information is safe and you don’t violate any government policies and regulations on data and information security.
Starting a business and growing a business are two different things. Without the right technology it's difficult to sustain and grow. Agility and scalability is what your business needs to sustain and grow.
Easily deploy IT solutions and applications, pick and choose the solutions you need without high capital investment, and allow different functions, apps and users to co-exist efficiently.
Efficient space management and data security are two of the most critical needs to a new business set up. Virtualization solutions allow centralized control and management while making the most use of your existing IT infrastructure.
TIP: While selecting solutions for business scalability and growth ensure that it addresses the key requirements of your business and is easy to not just scale up but also scale down as per the market conditions. Also, inbuilt manageability features are a must to ensure maximum uptime and low operational costs.
SPECIALIZED profession and industry requirements
There are some basic technology requirements for all and any kind of Startup. But some businesses have additional unique requirements from their devices.
Is your business one of them?
Specialized Requirements of the Knowledge Services Market
The knowledge services market is driven by vast amounts of data and a high volume of customer interactions. The sensitive nature of data handled by such firms necessitates the use of professional-class security protocols. Also, end-user compute devices with high processing power, multiple connectivity ports, and superior audio-visual capabilities are essential for knowledge-based Startups to operate effectively.
ThinkPad X1 series is the right end computing device for you.
With their slim design and long battery life, X Series lightweight ultrabooks travel easily. Their legendary ThinkPad performance ensures you never have to sacrifice anything.
Specialized Requirements of Technology Startups
The IT requirements of tech Startups are difficult to categorize. They can range from the fairly obvious to highly specialized, depending on the nature of their work. High processing power is an umbrella requirement, but high memory capacity, advanced graphics capabilities, and testing environment facility also feature prominently in the list of requirements.
ThinkPad T series is the right end computing device for you.
Our flagship laptop series builds upon a superior design with the performance and durability professional users demand.
Specialized Requirements of Design Startups
If you are a design Startup, graphic capability and processing power take priority when choosing end-user devices for a significant portion of your workforce. Also, to ensure critical design applications run smoothly and reliably, Independent Software Vendors (ISVs) certification is not just preferred but necessary.
ThinkPad P series is the right end computing device for you.
Get the portability of a ThinkPad with the power of a workstation. The P Series laptops feature ISV-certified applications, lightning-fast graphics & processing, and more cutting-edge technology in a surprisingly thin, light package.
SUPPORT & ASSISTANCE to fuel success
1LENOVO FINANCIAL SERVICES
Lenovo Financial Services reinforces Lenovo’s commitment to deliver pioneering products and services recognized for their quality, excellence, and trustworthiness. Lenovo Financial Services offers financing solutions and services around the world that complement your technology solution.
Lenovo Incubator Program
2Lenovo Incubator Program
A striking example of Lenovo’s commitment to innovation is Lenovo Accelerator, an incubator program facilitating the rapid and sustainable development of innovative business opportunities. The program offers funding, infrastructure, and business support for early-stage technology Startups, with the first phase focusing on robotics, artificial intelligence (AI) and big data.
Get technology assessment and customized technical support services from a team of experienced engineers from the world’s top laboratories, including Lenovo Corporate Research & Development (R&T).
Leverage Lenovo’s strong presence in the global market, and the resulting knowledge of domestic and foreign market statistics, to make accurate market forecasts.
Use Lenovo’s extensive internal and external supply chain as an end-to-end supply chain system for both hardware and software products.
Showcase your product to the people who matter at strategically planned investment interlocks. Meet VCs from around the world, and capitalize on promising funding opportunities.
Lenovo Solution for Startups
Choose from our all-round range of solutions for Startups
Lenovo ThinkPad X1 Series
The Lenovo ThinkPad X1 Series, which includes the X1 Carbon, X1 Yoga, and X1 Tablet, empowers the workforce with small and flexible devices that deliver enterprise-level performance and features.
Dual-array digital microphones with noise cancellation
Garaged storage and charging for the X1 Yoga
Unidirectional (UD) carbon fiber for superior strength and rigidity
Lenovo ThinkPad T Series
Lenovo T Series has been committed to enabling today’s businesses with a solution that is built to perform anywhere with confidence.
Superfast SSD storage and 7th generation Intel Core processors
12 stringent military tests and over 200 quality checks
Quick and secure login with Windows Hello
Lenovo ThinkPad P Series
Fusing the portability of ThinkPad with the power of a workstation, P Series laptops are enabled with cutting-edge technology to handle your computer-intensive needs-in a surprisingly thin, light package.
Convenient enterprise-level manageability with intel® vPro Technology
Military-specification tested for ruggedness, durability, and quality
Optimized web conferencing with 720p HD cam and noise canceling microphones
Lenovo ThinkPad E Series
An easy-to-use business laptop that delivers performance to drive you ahead with world-class reliability – ideal for simplicity seekers and tech-focused millennials.
Thin, light and powerful, with multiple configuration options
Award-winning ergonomic keyboard to boost productivity
Mil-spec tested for unrivaled reliability
Lenovo ThinkCentre M Series Towers
Dependable and productive, M Series towers are a boon to any IT team. These industry-leading business machines are also stable and manageable, making them the perfect solution for any corporate rollout. Also available in Small Form Factor (SFF).
Powered by Intel® Core™ i7 processors for responsiveness and efficiency
Enhanced speed and performance with PCle SSD
Secured by internal-standard Trusted Platform Module (TPM)
Lenovo ThinkCentre M Series All-in-Ones (AIO)
With their minimal footprint, professional appearance, and enterprise-level productivity, ThinkCentre All-in-Ones make for a powerful asset for any enterprise.
Anti-glare technology and wide viewing angle display for crystal clear visuals
Versatile stand to fit a range of working styles
Save money and time with quick, tool-less repairs
Lenovo ThinkCentre M Series Tiny
Punching above its weight with the latest Intel® CoreTM i7 technology found in full-sized desktops – ThinkCentre Tiny handles intensive tasks with ease.
96% smaller than a traditional desktop tower
Productivity-boosting features like Intel Core vPro processors and PCle SSD storage
Mil-spec tested for rock-solid durability
Get the most of your Lenovo devices by complementing them with a bundle of productivity-boosting accessories from Lenovo – exclusively curated for Startups.
ThinkPad Compact USB
Keyboard with TrackPoint
Whether it’s making an important video call while on the move, or finishing your presentation from a cafe, all your mobility needs are covered with Lenovo.
Lenovo Unified Workspace
Lenovo Unified Workspace empowers IT to deliver more flexible, agile and collaborative workplaces and meet evolving employee expectations. This workspace aggregator both modernizes and simplifies IT management with anytime, anywhere, any device access to public or private web-based apps, legacy Windows apps, remote desktops and file shares.
Microsoft Office365 Business Premium &
Make your growing business more productive with Microsoft Office365 Business Premium. Access and synchronize your spreadsheets, presentations and word documents across all your enterprise devices with content safely stored in the cloud.
Lenovo PC Security Powered by McAfee
Protect your growing business from cyber-attacks with easy-to-use Lenovo PC Security Powered by McAfee. Manage antivirus, web filtering and data protection across your devices and applications with cloud-based security from Lenovo and McAfee.
Norton Security Standard
Keep your business safe and your mind at ease with comprehensive real-time protection against existing and emerging viruses, spyware, malware, and other online threats.
Stay on top of your business operations with a set of software solutions designed to manage payroll, inventory, sales and other recurring needs of your growing Startup. Bookkeeping, billing, and invoicing are some of the key features of QuickBooks.
Realize your objectives for cost efficiency, improved service levels, and end-user satisfaction with warranty extensions.
Lenovo’s flexible warranty options are designed to fit various needs. We recommend you match service coverage duration with the expected life cycle of your PC. Minimize unplanned break/fix expenses and enjoy consistent service levels for multinational organizations, with in-region
Depending on your hardware, you can upgrade to depot service, onsite service, and onsite with Tech installation of customer replaceable units.
On-site provides parts and labor repair coverage where labor is provided at your place of business. If Lenovo determines your product problem is covered by the product warranty and cannot be resolved over the telephone, a technician will be dispatched to arrive on-site, typically the next day. With a base warranty, installation of self-service CRUs (Customer Replaceable Unit) are typically the customer’s responsibility. However, with technician-installed CRU service, Lenovo’s on-site service includes installation of all needed CRUs.
Sealed Battery Warranty
Protect your investment by extending one-year base battery warranty to three years.
The warranty is significantly less than that of a replacement not covered by an extension policy. A Sealed Battery Warranty will prevent the hassles and frustrations of system unavailability. Lenovo-certified technicians ensure effective and efficient battery replacement.
Keep Your Drive
With Lenovo’s Keep Your Drive service, your organization can avoid any potential legal and monetary repercussions associated with a breach in data security.
It provides predictable upfront costs versus finding budget in the event of drive failure. It eliminates the need for tracking failed drives in transit, giving IT staff the time to concentrate on mission-critical business activities.
Accidental Damage Protection (ADP)
Accidental Damage Protection saves you significantly relative to the cost of repair or new system.
Users typically save between 28% – 80% depending on the machine type and repairs needed. ADP is performed by
Lenovo-trained technicians, using Lenovo-qualified parts, reducing the need for re-repair. Lenovo’s comprehensive diagnostic tools can identify hidden damage that may have otherwise gone untreated.
International Warranty Upgrade extends coverage outside of the user's home country.
It covers upgrade services such as Sealed Battery Warranty, Keep Your Drive and Accidental Damage Protection. The service level will be provided at the same level as the user’s home country or closest service level available for the country being visited.
Avail a dedicated 1-800 phone number and single point of contact for end-to-end case management for OEM software and hardware support.
You will get courteous, consistent communication from a skilled technical troubleshooter who will listen first then provide a solution.
Quickly deploy IT solutions and applications, respond faster to emerging opportunities with Cloud solutions from Lenovo and Microsoft. When combined with Lenovo’s comprehensive suite of services – the industry’s top-rated systems from Lenovo with advanced capabilities of Microsoft Hyper-V – the Lenovo Cloud offerings for Microsoft Hyper-V enable you to take the guesswork out of Cloud.
Red Hat Cloud
The Lenovo Cloud Validated Design for Red Hat OpenStack Platform enables you to set up and roll out your virtualized infrastructure with optimized configurations for hardware, software, and cloud deployment. The primary benefit from deploying this architecture in an OpenStack environment is the ability to turn up new services faster and with less effort. When combined with Lenovo’s comprehensive suite of services, this validated design can help you simplify your infrastructure and virtualization management.
The Lenovo Validated Design for SUSE OpenStack Cloud enables a cost-effective, easy-to-use offering for customers interested in deploying their own Infrastructure-as-a-Service (IaaS) cloud environment. This validated design features highly available configurations based on the Lenovo x3550 M5 and x3650 M5 high-performance servers, which enable both nodal and solution scaling.
The Lenovo Cloud Validated Design for VMware Software Defined Data Center brings state-of-the-art cloud capability to the small, medium and enterprise data centers, supporting public, private and hybrid cloud architectures. When combined with Lenovo’s comprehensive suite of services, the primary benefit of deploying this solution in a VMware Cloud environment is the ability to turn up new services faster and with less effort.
Software Defined Storage
Architect block and file storage for faster performance while simplifying operations. Benefit from easy scalability and single pane management at a fraction of the cost of legacy systems – without trade-offs in availability, reliability or functionality.
Easy-to-use, affordable storage-area network (SAN) storage with advanced capabilities to integrate into your existing infrastructure, or start a new one.
Easy-to-use, affordable network-attached storage (NAS) with advanced capabilities to integrate into your existing infrastructure, or start a new one. Lenovo Storage, built on ThinkServer innovation, features Windows Storage Server devices.
ThinkAgile is software defined infrastucture that combines the speed and agility of cloud with the control of on-permises IT. These pre-integrated,pretested,customized turnkey solutions are easy to buy,deploy and manage. They deploy rapidly to reduce the cost and complexities of traditional data center upgrades.
ThinkSytem is the embodiment of purpose driven innovation and includes server,storage and networking platforms with simplified management. ThinkSystem servers are optimized for performance,flexibility,and reliablity. ThinkSystem storage delivers industry-leading price performance to tackle the most demanding workloads. ThinkSystem Rack Switches for networking seamlessly integrate software-defined environments.